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Which one is best CMS for Website Design- Joomla or WordPress?
best website designing and development company in Delhi

Joomla and WordPress, two distinct names synonymous with website design. They both are recognized by the best website designing and development companies in Delhi as the best CMS for Website Design. They both are open source and have huge followers on various social media channels. Yes, there are many more CMS available in the market but Joomla or WordPress is the top kid in town! However, though their goal is the same again there is some minute difference that you must take into consideration before selecting the best CMS for your development purposes.

Let’s find out those distinctions to draw an ultimate conclusion.               

  • Joomla comes with a few complex featureful which can be difficult for newcomers. WordPress, on the other hand, is recognized as a more simple and user-friendly, simple because, in vanilla WordPress, one would not find any complex feature. However, let’s not make any conclusion right away, because those features will come handy in the future anyway.


  • Joomla is used by many website designing companies when the project is complex. WordPress is generally used to build a simple website. As we said Joomla comes with many advanced features and it further comes with many templates that cover almost every industry. If your need is to build a simple website then there is no rival of WordPress. However, if your need is a bit complex, Joomla is suitable to do that job.
  • SEO or Search Engine Optimisation is essential for website success. WordPress comes with built-in SEO plugin which helps to rank better in Google’s SERP. As an SEO services company, we have seen that the WordPress website always rank great in Google. However, it does not end of the world for Joomla lovers because they can use plugins as well for Search Engine Optimisation. However, for best results, you must place, an SEO strategy. Find more about local SEO strategies and how much it might cost.


  • Joomla can be personalized according to business need anytime with less effort. Joomla can be utilized to design small websites as well for composing complicated functionality on websites. WordPress is excellent out of the box and will work fine if the only objective of the website was to distribute informational content. WordPress is excepted out of the box but limited when it comes to scalability options.
  • When it comes to extending the website’s feature by integrating 3rd party API, website designing and development company in Delhi generally chooses Joomla. The reason behind this is Joomla comes with a well-formed and powerful API that we can use to increase websites’ features and performance.


The Conclusion


In making your choice of CMS, it is best to understand the scope of the product first because both of them excel one each other based on the needs. If you are going to build a complex website then go ahead and use Joomla but if you need a much simpler website that will have minimum features and 3rd party integration, then no one is close to the simplicity and effectiveness of WordPress.

If you are still unable to decide on which CMS you must choose, then it’s time to call the best website designing company in Delhi. We have years of expertise in supervising different CMS, we can help you to choose the best one to maximize your website’s performance. Contact us today.

Unicode Solutions drive Digital Transformation and enhance business performance with Process Automation.
How does Web Designing affect SEO?

When deciding on the design for your website, you must consider some essential aspects rather than investing every single resource in the design aesthetic. You must consider whether your newly designed eye-candy site is easy to navigate, and then you must ensure it’s going to work on every single device. Know more about design aspects here.

A little more complex task is taking account of the SEO principle when you are designing your website so Google bot can easily crawl your domain to present a good rank. Sometimes an aesthetically pleasing website can look great, however, it won’t rank in Google at all. Will it be worth it? There are many flashy design aspects available, and they are popping up everywhere. However, before implementing, as an SEO service company in Delhi, we would suggest that one should understand how do these flashy designs affect your site’s SEO?

Let’s have a look at some of the most recognized web design styles and consider what they mean for SEO

Parallax design:
Parallax design is almost everywhere nowadays. Parallax design consists of only a single page. They look very intuitive, especially if the designers have added a fun background with unique patterns, or a menu that jumps to a particular point of the page. This type of design is great for a business home page or contact page. However, for having a lot of multimedia on a page, you have to reduce the number of keywords on the page. As a result, it could be hard for Google to crawl your page. However, the effectiveness solely depends on your nature of the business, if the website is contest related, then you will need to rank only a single page by using one or two phrases.

Page speed:
With the introduction of high-speed internet, people expect that when they open a website it should load fast. Really fast. According to studies, more than 92% of users leave the website if it takes more than 3 seconds to load. Yes, 3 seconds is quite low. However, a well designed and optimized website does load within 3 seconds. If you are able to tweak your website to offer faster loading speed, your customers will be happy and they will return why they are needed for. You can also take help from the best website designing and development company in Delhi to boost your website speed.  Remember that, Google considers taking account of website loading speed while it’s crawling your website.


Domain name: A domain name is your online postal address. The more prominent and recognizable location it is, the more users will know about it. Since the domain name is a part of SEO, you can use a keyword on it to boost SERP rankings. However, don’t use way too long keywords because your prospects will face difficulty in remembering your address. If you are considering a domain name update, make use of 301 redirects so you do not lose present ranking.

Navigation design:
good navigation ensure users get access to everything very easily. When a user visits your website they make a decision within 8 to 12 seconds whether they should keep scrawling or leave. If the navigation is broken, they will leave, no matter how cool your website looks. Navigation is both important for users as well as for SEO services company. Reason? Well, if the users leaving the website too fast, it will increase the bounce rate, which will adversely affect your SEO performance.

As you can see, your sense of web design can have a vast effect on your overall SEO performance. If your website is complex and difficult to use, your prospects will leave and you won’t get enough sales to draw revenue. Thus, a well-balanced website design that follows SEO rules definitely needs of the hour for your business growth. If you are worried about how you will choose one, you can contact the best website development and SEO services company in Delhi now.

Unicode Solutions drive Digital Transformation and enhance business performance with Process Automation.
How can Machine Learning Revamp your Mobile App?

ML or Machine Learning is rapidly reshaping the world we live in. From self-driving cars to smart assistants like Amazon Echo, Siri, Google now and humanoids like Sophia, it is everywhere. Machine Learning is making everyday gadgets smarter like humans, empowering them to take the decision on their own and offer us a better-curated experience and helps in building regular omnichannel experiences.

Tailored experience:
Machine learning never stops learning. Yes, it is true. Machine learning has a complex algorithm which can analyse customer’s data from various sources which later offer tailored recommendations right into the prospect’s device. The algorithm effortlessly filters out customers based on their age, material status, previous interaction, interest and more. Based on these data you can set your marketing goal and find the perfect prospect to push your sales speech.

Advanced search:
Machine learning can optimize your App’s overall search functionality to offer your App users the most reliable and personalized results. Machine learning can optimize your App’s overall search functionality to offer your App users the most reliable and personalized results. ML continuously takes note of users’ each such queries and puts out the results which are most relatable to the user . Professional mobile app development companies in Delhi are integrating ML into mobile apps that collect all the available information regarding your customers. This data includes actions like search history, frequent web page visits, etc. You can make use of this information to rank services or products which match exactly with customer’s needs. Reddit has numerous subreddit forum and to find out a particular data out of thousands of subforum is a tedious job for users. This is the reason they are using ML to improve search performance.

Curated content:
Machine learning applications assist marketers to recognize users’ choice by going through information such as Age, Gender, Location, previous search queries, Frequency of app usage and many more. You can use this data to segregate the users according to their needs and offer personalized marketing content to boost sales and overall app usages. If you are looking for an example, you can consider Netflix’s show suggestion. Have you ever thought about how they can predict which show you will love to watch next? It’s nothing but ML working hard in the background.

Relevant ads:
We see it every day without even realizing it’s even there! Today, mobile-only shows ads based on your interest. And if you want to achieve the same, you can do that as well by integrating Machine learning with the help of a mobile app development company. Machine Learning has the ability to predict how a customer will react to a particular ad based on their previous interaction with the app, you can personalize your ad to maximize sales.

Machine learning has the potential that can offer your mobile application with much-needed state of the art technology which will help you to maximize your business success. Yes, AI is there, but it’s not complete yet. The integration of ML with experienced mobile app development is proven and need of the hour.

Want to know more about how a mobile app development company can help you to integrate Machine Learning to boost your Apps’ capabilities? Get in touch with the best website design and mobile app development services company in Delhi, Unicode Solutions today. We are here 24/7 to answer your call.

Unicode Solutions drive Digital Transformation and enhance business performance with Process Automation.