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6 Emerging Ecommerce Trends for 2020
Ecommerce Website Development Company in Delhi

Since the development of the internet people has started building their business online. E-Commerce has now taken over the world and has become a beneficial field since everything became digital. People are now shopping online due to the ease they can get through online shopping. The year 2020 is now just a few days ahead and here we are going to talk about 6 emerging E-Commerce trends for the upcoming year.


1. The Social Media Market Is Rising:

One of the best trends in the development of social media marketing. People used social media to chat and mostly to waste time, but then someone just got an idea of using it as a business tool and so it happened that people are now using social media as an E-Commerce platform and users are shopping on social media.


2. Google Is Becoming A Marketplace:

Google is playing its role in the E-Commerce sector by providing you with the best platform to display your products. With the help of Google, you can generate more sales by reaching a greater audience and automatically improve your sales in no time.


3. More Sales with AR and VR:

Customers usually don’t purchase products as they were not able to try them online before buying and they ordered something they would not like which resulted in fewer sales. Now with AR and VR becoming more commonplace, customers can visually try out the stuff with the help of their cameras and then order.


4. Companies Becoming Environment-Friendly:

Companies have now become environmentally friendly. They do not use plastic shopping bags anymore and are doing a lot for the betterment of the environment and this has become a trend.


5. Big Purchases, More Time To Pay:

Many companies have introduced some flexible payment plans now like after pay. You can purchase the items and pay afterwards in instalments so no worries if you do not have all the money at a time. Shop now and pay in parts.


6. Don’t Like The Design? Customize It!

Customizable products are a hit. People are going towards customizable products getting their names and pictures printed on products or more likely fully customizing the products. These customizable products are sold in a large quantity because people love them so much.


These were some great E-Commerce trends for the upcoming year. If you are thinking of building an E-Commerce website, but worried about eCommerce website cost, you can get in touch with Unicode Solutions, one of the best eCommerce website development company in Delhi for a quote!

Unicode Solutions drive Digital Transformation and enhance business performance with Process Automation.
Top 6 Reasons to Revamp Your Website

This is an era of digitalization! Right from online shopping to major investments, all the decisions are made after thorough research on the internet. With so much competition, it becomes imperative for all kinds of businesses to have an amazing website. Having a beautifully designed and informative website can serve as an effective marketing tool. You can also consider the best website development company in Delhi to design a website for your business. There are several benefits of having a website such as:


  • It acts as a salesperson that works round the clock and throughout the year to increase the client base.
  • Website transforms a business into a brand on various social media channels and enhances credibility.


Technology and trends are changing at a fast pace, so it becomes essential to redesign the websites as well. Website redesigning includes changes in graphic design and even functionality. It is not just an expense but an investment for your business.


Below Mentioned are the Top 6 Reasons to revamp your Website:


A website with outdated technology: Is your website still running on an outdated platform? If the answer is yes, then it’s high time to revamp it! New technology comes with better features that make your website user-friendly. Website designing company in Delhi helps in redesigning the website on a modern and flexible platform and also adds third-party tools for increasing the functionality of the website.


Not a visually appealing website: Look of your website is a major factor that determines customer engagement. If your website does not have an eye-catching factor, then there are high chances that the bounce rate increases. So, make sure that the website is updated with a clean and professional look.


Website is not secured: Big companies that are vigilant about the cybersecurity issues do not worry about the cost to maintain a website. More than 30,000 websites are hacked every day. Website developers analyze the bug history and make the website more secure.


When a website is not compatible with multiple devices: Good user experience on the website should be the ultimate goal. If your website is compatible with laptops and desktops only, then you must consider a change. The website should be redesigned for mobiles, tablets, TVs and music devices.


Changes in content strategy: Content is the king and if you regularly update it on the website, then it increases the retention and conversion rate. According to the latest website development trends, it is helpful in the higher ranking of the website.


Not getting expected results: It is always a wise idea to redesign the website if you are not able to achieve the business goal from the website. Website designing company identifies the problem on the website and then offers effective solutions.


So, if you are facing the above-mentioned issues with your business website, then you must go for website redesigning. Check the cost of website design and development or talk to an expert now.


Unicode Solutions drive Digital Transformation and enhance business performance with Process Automation.
Social Media Marketing for Businesses

Of all adults with active Internet access, 70% of them are regular social media users. Users spend on average 69% of their entire media time on mobile devices. 54% of B2B marketers say they’ve produced leads from social media. 71% of clients who had good social media experience are prone to recommend it to others. 43% of business firms reap benefit by making use of social media marketing.


The soaring number of social media marketing does not appear without valid reasons. There are various reasons why businesses benefit from the use of it as a marketing platform, and here are just some of these:


  • It helps businesses to boost online presence with limited investment. A business with a limited resource is a grace from heaven. Unlike the traditional marketing method,  you do not have to spend a lot just to mark your presence.


  • Social media marketing keeps the engagement channel open for new and existing clients 24/7. It is one the most convenient way to spread information about discounts, offers and help the business to gain more leads for conversion.


  • It allows businesses to advertise and promote their products or services to the largest audience possible at minimal cost within a short period of time.


These are just three of the most prominent benefits of a business. But how to achieve them?

Below find the ways how to benefits from the use of social media marketing straight from top social media marketing agency:


  • Social media marketing is about building relationships and interactions. Before starting your campaign know your audience well. Take help from a social media marketing company if you do not know your audience.


  • Establish your social marketing goals clearly. Without knowing your goal, how would you reach theirs anyway!


  • Develop your strategies and use appropriate tools. Social media sites have their own set of analytic tools. make use of them if you do not know, it would be better for you to hire a social media marketing agency. Find out the loopholes, know what is affecting customers and bring in changes. Analyse, change and repeat!


Social media marketing for business has the power to drive your business to new levels of success. If you want to reap the most benefit out of it, it would be wise to take help from a professional social media marketing agency like Unicode Solution instead of DIY.  Talk to the best digital marketing company in Delhi for more details.

Unicode Solutions drive Digital Transformation and enhance business performance with Process Automation.