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Social Media Marketing for Businesses
Best Social Media Marketing Agency

Of all adults with active Internet access, 70% of them are regular social media users. Users spend on average 69% of their entire media time on mobile devices. 54% of B2B marketers say they’ve produced leads from social media. 71% of clients who had good social media experience are prone to recommend it to others. 43% of business firms reap benefit by making use of social media marketing.


The soaring number of social media marketing does not appear without valid reasons. There are various reasons why businesses benefit from the use of it as a marketing platform, and here are just some of these:


  • It helps businesses to boost online presence with limited investment. A business with a limited resource is a grace from heaven. Unlike the traditional marketing method,  you do not have to spend a lot just to mark your presence.


  • Social media marketing keeps the engagement channel open for new and existing clients 24/7. It is one the most convenient way to spread information about discounts, offers and help the business to gain more leads for conversion.


  • It allows businesses to advertise and promote their products or services to the largest audience possible at minimal cost within a short period of time.


These are just three of the most prominent benefits of a business. But how to achieve them?

Below find the ways how to benefits from the use of social media marketing straight from top social media marketing agency:


  • Social media marketing is about building relationships and interactions. Before starting your campaign know your audience well. Take help from a social media marketing company if you do not know your audience.


  • Establish your social marketing goals clearly. Without knowing your goal, how would you reach theirs anyway!


  • Develop your strategies and use appropriate tools. Social media sites have their own set of analytic tools. make use of them if you do not know, it would be better for you to hire a social media marketing agency. Find out the loopholes, know what is affecting customers and bring in changes. Analyse, change and repeat!


Social media marketing for business has the power to drive your business to new levels of success. If you want to reap the most benefit out of it, it would be wise to take help from a professional social media marketing agency like Unicode Solution instead of DIY.  Talk to the best digital marketing company in Delhi for more details.

Unicode Solutions drive Digital Transformation and enhance business performance with Process Automation.
How Important is SEO for small businesses?

If you are a small business owner and not using SEO, you are losing a lot of opportunities. 70,000 searches are being made every second, and with SEO services you can get high organic traffic and also you can target every one of them. With over 70% of customers searching for services and products online, and the number is only going to grow with each passing day. As a business owner, you simply can’t overlook this convenient solution to expand your business size.

How SEO helps?

Be Idle for search engine & user: User experience is a synonym to business success. And SEO service can help to create a crisp, clean, and well-structured website. With interactive and easy navigation, visitors are bound to spend a prolonged time. This will reduce the bounce rate and increase page views. When people spend so much time on your website, they will build a sense of trust. Which will later translate into sales? With that said, a user-friendly and content-rich website is preferred by search engines. Hence, you will rank in SERP pretty well besides making more sales.

Bolster business: According to market research companies in Delhi, users only visit the top 5 search results. What does it mean? Well, if you are ranking in the top tier of SERP, you will draw a lot of attention. This will boost the click-through rate and boost the overall ROI. Also know about how much SEO costs, you can get help here. Besides this, a good SEO strategy can drive a minimum 14.6% conversion rate.

Consistent service: The number of people accessing the website is growing. In fact, mobile devices are mostly favoured platform for many to access WWW. SEO optimized websites by best SEO company take the least loading speed. And they do work on every device. Thus, it is much more comfortable for the users to run through your website in any device they prefer.

For a successful business, a brand means everything. With higher search engine ranking, responsive design, good content and faster loading speed, you are definitely going to see the result. No matter your business shape and size, SEO is a process that can be personalized according to your budget. So what are you waiting for? Make use of SEO today and secure your businesses’ tomorrow. Get in touch with the best SEO agency in Delhi for more information.

Unicode Solutions drive Digital Transformation and enhance business performance with Process Automation.
Increase the closure rate of leads by digital marketing services

The search engine drives more than 90% of all website traffic. The top major search engines are Google ( 81.5%). Bing (4.8 %) and Yahoo (1.64%). SEO has a 14.6% conversion rate. If you compare with traditional outbound methods it is only 1.7%. For every $1 spent on digital marketing services, businesses can expect an average of $2 in return. However, to get this kind of numbers, you must place an exceptional digital marketing strategy in place. Want to know how?

We have built a list of the most popular digital marketing strategies, and come up with some best practices that you can use as you implement your digital marketing efforts to Increase the closure rate.

Practice Lead Nurturing: There is no doubting the fact that lead nurturing is essential to every business’ sales funnel. If not nurtured properly, only a tiny part of the leads you capture will move through the sales funnel. So, nurturing prospects for developing business end results is a critical process. Hence, you must devise and implement a strong and efficient lead nurturing strategy to achieve your business goal. Now, this can be a daunting task, unless you make use of a CRM software development company for CRM software!

Set Higher Standards: Most of the B2B business marketers only crave for quality leads. You may get thousands of leads, but if it doesn’t get converted, then what’s the point, right? Hence, entrepreneurs are considering quality over quantity. If you don’t have a professional digital marketing agency by your side, you will lose money in gaining bad leads. So it is imperative that you contact an experienced digital marketing service company, who knows their stuff.

Lead scoring: It is an exceptional strategy that helps to prioritize your prospects according to their willingness to buy. A digital marketing strategy can understand customer’s needs by following through social media feeds. People who are showing positive response get higher numerical ranking. The lead scoring method helps sales reps to concentrate on quality leads only. As a result, it improves the revenue contribution and conversion rate of the lead campaign.

Using a strategic approach is the answer to overcoming your competitors online & to Increase the closure rate. To be precise, don’t overlook to put a proper digital marketing service for your digital marketing campaign. So are you ready to increase leads and sales with digital marketing? If you are, then get in touch with the best digital marketing agency in Delhi now.

Unicode Solutions drive Digital Transformation and enhance business performance with Process Automation.